A link audit is an analysis of external links leading to a site and their quality. We identify spammy or toxic links, analyze the anchor profile, and identify opportunities to improve the linking strategy. This allows you to strengthen the authority of the site, improve its search rankings, and avoid sanctions from Google.

Regular audit of the backlink profile identifies toxic and spammy links, helps eliminate the risks of search engine penalties in time, and maintains your website’s high ranking in search results.
The audit allows evaluating the effectiveness of purchased links, determining the share of quality backlinks, and adjusting the link-building budget, thereby increasing the return on investment in SEO promotion.
Quality links from authoritative sources are an important ranking factor. Analyzing the backlink profile helps identify weak spots and develop a strategy to improve the website’s search rankings.
A well-structured backlink profile strengthens trust with search engines and users. Regular audits ensure that your brand is perceived as a reliable and authoritative source of information.
Stages of backlink site audit
All external links leading to the site are identified. If any of them are low-quality or spammy domains, they are added to the Disavow file and submitted to Google for rejection.
The quality of backlinks is checked based on indicators such as donor authority, naturalness of the anchor profile, link types (dofollow/nofollow), and how they are placed. Low-quality links are blocked or removed.
The balance of the anchor text is assessed: it is important that it looks natural and does not consist mainly of commercial keywords. Based on the analysis, recommendations are made for further development of the linking strategy.
We study what types of links competitors use, how much they invest in link promotion, and which donor sites are most effective for them. This allows us to create an effective strategy for building our own link profile.
Based on all the analyses, recommendations are made regarding the quantity and quality of links that need to be received each month, and an approximate budget for effective promotion is also determined.
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Backlink audit
Backlink audit is a comprehensive analysis of all external and internal links that point to your website or are located directly on it. Its main goal is to evaluate the effectiveness and quality of the links, their impact on the website’s ranking in search engines, and identify potential issues that may hinder promotion.
Regular checking of the website’s backlink profile allows you to quickly spot weaknesses and toxic links, avoid penalties from search engine algorithms, and improve the resource’s position in search results. A backlink profile SEO audit ensures organic traffic growth and long-term site visibility enhancement. A comprehensive analysis of the backlink profile also helps develop an effective link building strategy.
Our backlink audit services
Backlink audit is a key stage in effective website search engine optimization, especially if you are actively purchasing external links. A proper analysis allows you to identify the quality of backlinks. A comprehensive audit provides an opportunity to perform competitive analysis of backlink profiles in order to improve the efficiency of SEO investments. We offer a comprehensive link analysis on your website.
Analysis of external links to the website.
We evaluate the quantity and quality of external links, checking their authority and relevance to your business’s theme. Special attention is given to the referring domains, checking their domain authority (Domain Rating), the quality of backlinks, the domains linking to the site, and the level of organic traffic. It’s important to assess the share of Dofollow links, which directly influence the resource’s authority in the eyes of search engines.
Analysis of internal links
Specialists at seomarket check the structure of internal links for their compliance with the siteβs logic and the efficiency of page weight distribution. This significantly affects the indexing and ranking of the resource.
Anchor text analysis
We analyze anchor text for diversity and relevance to the key queries used in promoting your website. This is necessary to avoid the risks of over-optimization and search engine filters.
Identification of low-quality links.
Using modern SEO tools, we conduct a deep analysis to identify toxic or spammy links that could negatively impact the site’s rankings.
Recommendations for improving the backlink profile
Based on the results of the link monitoring, you will receive detailed recommendations for link building, aimed at increasing the quality of your backlink profile and improving the overall SEO strategy of your website.
Each stage of the work is accompanied by professional consultation and full support.
Stages of link profile audit:
We follow a clear sequence of actions to ensure the audit is as effective as possible. Each stage is carried out by experienced specialists using the best link profile analysis tools:
β€ Data Collection β using professional tools, we gather complete information about all external links, including the number of backlinks, referral domains, PageRank indicators, and types (Dofollow/Nofollow links).
β€ Data Analysis and Interpretation β our experts thoroughly analyze the collected data, check the quality of links, their impact on domain authority and SERP positions, and identify problematic areas and growth opportunities.
β€ Report Creation β we generate a detailed and clear report with an analysis of the current situation and practical recommendations for improvement.
This allows us to quickly and accurately determine a strategy for improving and strengthening your site.
Advantages of working with us
We offer clients an expert approach, guaranteeing effective results in the shortest time. By working with us, you get:
β€ Experience and professionalism β we have certified specialists with in-depth SEO knowledge and many years of practical experience in link verification and analysis.
β€ Individual approach β each client receives a unique link-building strategy tailored to the specifics of the business, competition, and promotion goals.
β€ Comprehensive analysis β we analyze all aspects of the link profile, providing an objective and thorough picture of the current situation.
β€ Confidentiality β all provided information is fully protected and will not be disclosed to third parties.
We strive to be a reliable partner in promoting your business online.
How to order a backlink audit?
Ordering a backlink audit online can be done in just a few simple steps. We have made this process as convenient and transparent as possible for each client:Β
β€ Fill out the contact form on our website or call us.
β€ Speak with a manager to clarify details, define the scope of work, and set objectives.
β€ After agreeing on all conditions and the price, we sign a contract that clearly outlines the deadlines, stages, and work volume.
β€ After signing the contract, our specialists begin the audit, regularly updating you on the progress of the backlink profile analysis.
β€ Upon completion of the audit, you will receive a detailed report with clear recommendations for further website promotion.
A professional backlink audit is an investment in the development and success of your website.
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