Client description: mariemur.com is a women's lingerie store.
Category: Online store
Region and promotion language: USA, English
Promotion period described in the case: from May 2024 to the present
Client request:
➤ Elimination of all technical errors on the website.
➤ Enriching pages with high-quality SEO-optimized content.
➤ Increasing organic traffic by 4 times or more within a year.
Initial website data:
➤ Average traffic: around 400 clicks per day.
➤ Lack of or insufficient SEO optimization of content on product category pages.
➤ Incorrectly configured or missing meta tags.
➤ Low website loading speed.
➤ A significant number of low-quality backlinks.
➤ Absence of necessary microdata and internal linking.
Project results:
Organic traffic growth from an average of 400 clicks to 1,575 clicks per day (the start of the promotion is marked in the image).
The number of positions in the top 3 for target conversion keywords increased from 91 to 205.
Work carried out:
➤ Conducted a detailed site audit, identified all errors, and prepared recommendations for their resolution.
➤ Wrote SEO-optimized content for pages where it was missing. The updated content improved page relevance to search queries, contributing to their growth in rankings.
➤ Optimized the site structure and created additional landing pages to expand semantic coverage.
➤ Implemented technical fixes, including:
- implemented microdata to improve the display of the site in search results (rich snippets), which could positively impact the CTR.
- enhanced internal linking for a more even distribution of page weight.
- improved loading speed, making the site more user-friendly and accessible to search bots.
Thanks to a comprehensive approach, the site became technically flawless, more visible in search results, and more convenient for users.
Advantages of working with seomarket for business:
Thanks to technical improvements, content optimization, and enhanced site structure, organic traffic increased by 4 times – from 400 to 1,575 clicks per day. Additionally, the number of target keywords in the top 3 doubled – from 91 to 205 positions. This case confirms that effective SEO is a powerful tool for business growth. Addressing technical issues, strategically working with content, and implementing technical optimization not only improved site visibility but also attracted more potential customers. Seomarket demonstrates that quality SEO is an investment that delivers stable, long-term results.
